Build your team

    Struggling to attract qualified child care staff?

    We take care of it all — recruitment ads, employer branding and content — so qualified Early Years practitioners come to you, not the other way round.

    ER

    “We've stopped using agencies entirely — qualified candidates apply every single week now.”

    Emma R. — Operations Director, Multi-site Group

    Sound familiar?

    The challenges we hear from child care owners every week.

    Few applicants — and the wrong ones

    Job ads get views but barely any qualified applications come through.

    Sky-high agency fees

    You're paying thousands per hire just to keep ratios covered.

    Weak employer brand

    Candidates can't tell what makes you different from every other setting in the area.

    Constant churn

    You hire, train, then lose them — and the cycle starts again.

    The cost of doing nothing

    Every week without a plan costs you

    $4–5k
    Per agency hire

    Average cost when you rely on recruitment agencies to fill rooms.

    44%
    Leave within a year

    Sector turnover rate — costing every setting time, money and morale.

    3x
    More applicants

    Settings with strong employer branding receive up to 3x more direct applications.

    Ready to talk it through?

    Book a free Business Review or send us a message — we'll come back the same day.

    Our approach

    A proven 4-step plan

    Step 1

    Define Your Brand

    We bring out what makes working with you genuinely different.

    Step 2

    Create Content

    Authentic video, photography and stories that show real culture.

    Step 3

    Targeted Campaigns

    Meta, TikTok and Google ads aimed at qualified practitioners locally.

    Step 4

    Attract & Retain

    Pipelines and retargeting that keep your name in front of the best people.

    Our 6-step growth journey

    From foundation to market leader

    A proven path we walk every client through — pick up where you are, and grow from there.

    1

    Do the Essentials

    Get the foundations right — a website that converts, sharp branding, and polished profiles families and applicants can trust.

    2

    Get Visible

    Be the first name parents and applicants see. Local SEO, paid ads and directory listings put you in front of the right audience.

    3

    Build Your Reputation

    Smart follow-up systems and a steady stream of 5-star feedback turn happy families into your biggest marketing channel.

    4

    Capture Inquiries & Applicants

    Our smart Inquiry Management Platform (CRM) makes sure every inquiry and application is captured, tracked and followed up — instantly.

    5

    Convert

    We provide the training, systems and automations to help you convert every visit into a enrollment or enrollment.

    6

    Grow

    Grow your business with expert strategist advice and ongoing support — increase profits and become the most successful child care business in your area.

    "We've stopped using agencies entirely. Our recruitment ads bring in qualified candidates every single week."

    Emma R.

    Operations Director, Multi-site Group

    Frequently asked questions

    We'll handle your recruitment for you.

    Book your free Business Review and we'll show you the recruitment plan we'll run on your behalf — bringing the right people to you, week after week.